Secrets of the International Flavors & Fragrances: IFF Video on Taste & Smell

The at once entertaining and educational video below comes from Secret Singapore and highlights the procedure in the labs of IFF (the company behind some of your most beloved flavors, functional products scents and perfumes). The video includes the "electronic nose" and the focus group panel and evaluation description. [The pure "fragrance part" starts at 9:45] Follow this link on Youtube.